About Us / Our Mission

Our Mission



The Forum for People Performance Management and Measurement at Northwestern University was founded to conduct research and curriculum design in all facets of the emerging field of People Performance Management. This new business discipline focuses on integrated strategies that maximize organizational performance through people.

People Performance Management is based on the premise that human capital—consisting of customers, employees, vendors, and others—is as important to success as financial capital, and that companies which maximize human capital will likely outperform competitors over time. What makes People Performance Management new is that it looks at human capital management as an integrated process linking external marketing—promises made to customers—with internal marketing and management—to ensure that the promises get kept.

Despite the fact that logic and some compelling research support the importance of People Performance Management, surprisingly little formal research exists to document the connection between human capital and financial results, or to provide a research-supported strategy for maximizing human capital management. The Forum will address these key issues through research and curriculum design based on the outcome of that research.

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To learn how YOU and YOUR organization can benefit from the Forum contact Managing Director Sue Peterson, at 630-369-7780 or email sue@performanceforum.org.

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